What To Ask Before You Record a Business Video

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Think all you need to make a good business video is a camera and microphone? Think again! First and foremost, you need a plan. That means spending some quality time in what’s known as pre-production.

video production flat line illustration
Video production flat line illustration by Bloomua/Photodune

Pre-production is the least sexy stage of video production, but it’s also the most important. Hammering out the details beforehand ensures that you and your client are on the same page, and will save you a lot of time, money and headaches in the long run.

Read on for five key questions you need to ask before hitting that record button!

Follow Cindy Burgess:

Pro Video Storyteller

Cindy Burgess is a former broadcast journalist who’s been telling stories with video for more than 20 years. She’s passionate about spreading video literacy to the world!

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